The integration of images in the form of personalized interactive videos allows you to create a stronger emotional connection. Again, it’s not just about conveying […]
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How digital communication improves the citizen experience
If the goal is to make interactions between users and public organizations as user-friendly and efficient as possible, it is by prioritizing digital communication that public […]
What does the citizen experience of the future look like?
Similar to the customer experience in the private sector, the citizen experience is increasingly being designed around user needs. This means that to provide services […]
How to improve renewal processes in the insurance sector
Why improving the citizen experience. An improvement that takes the form of the distribution of high quality services. Has become a strategic priority for the […]
Why do citizens’ expectations continue to be disappointed?
The strengthening of a series of activities with important social significance. Such as for example the collection of information and the provision. Both in virtual […]
The concepts of customer experience and user experience
In other words: through the citizen experience. Which is given by the sum of the individual moments of contact with public institutions. An individual experiences […]
Citizen experience: a new approach towards citizens
The public sector , like the private sector, has been profoundly transformed by technological innovation. Perhaps the most evident evidence of this transformation is that […]
Digital Marketing Trends 2023
We’re nearing the last quarter of the year – that means preparing for your 2023 marketing game plan. Digital marketing topics gaining headlines include video content […]
A concept workshop during which among others
This problem was also noticd by the Office for Personal Data Protection, which in Newsletter No February 2022 statd that: indicating the premise of consent […]
Strengths of Second-Order Thinking
Sometimes, when we solve a problem, without realizing it we create another problem. Second-order thinking will help identify the second problem and its effects before […]
Just words for many public relations no cover
We recommend How does a communication audit increase company value? What is a CTA button? Many companies simply put a CTA button like “sign up” […]
What’s more with interactive broadcast
A chat bot is software built to simulate human interaction. Like a friend who is always there for your client. It helps people 24 hours […]