What makes CNIEL’s strategy original is its ability

Here is a first glimpse of teleworking according to Zapier! A state of mind, tools, 3 colors and extreme attention paid to recruThe 2020 edition of Inbound Marketing France was marked by a great novelty: the launch of the prize for the best inbound marketing strategy . Between November and January, 44 companies applied in the hope of winning this award. The verdict is in! Relive the award ceremony and discover the 5 companies rewarded for.

That of communicating dairy products

Their innovative digital strategy. Favorite prize n°2 – cniel, dairy products the award ceremony begins. With the announcement of the winner of the favorite prize no. 2, cniel dairy products. Whose strategy was led by adrien Latest Mailing Database dinh. Through this award. The jury wanted to salute the comprehensive and powerful inbound marketing strategy put in place.  To respond to a context, that of communicating dairy products to millennials.  Cniel has been able to boost its notoriety and digital visibility. CNIEL succeeded in implementing a buzz strategy by collaborating with influencers.The distribution of content associated with the implementation of nurturing scenarios and shared commitments between marketing and sales have made the success of this strategy.

The jury was seduced by the original

Latest Mailing Database

To whom they gave carte blanche for content. This audacity paid off with 365 million interactions. Fanja Email Data Sancéau, Expert inbound marketing project manager at Winbound and member of the jury Favorite prize n°1 – Alliance Bio Expertise Alliance Bio Expertise Sylvain Chauvet Sylvain Chauvet, receives the jury’s   and unprecedented strategy put in place by the brand. In 3 points, the strategy boils down to: A blog to support the brand acquisition strategy.Today, the company has nothing to envy to other brands with a conversion rate of 3% on its site. Participating in this award took us out of our comfort zone. Cniel has been able to boost its notoriety and digital visibility.

Leave a Reply

Your email address will not be published. Required fields are marked *