What is the Importance of a CRM System in a Contact Center How can voice recognition technology us to advance contact centers and achieve customer satisfaction and operational improvements Traditional Contact Management Is Risky Many companies use Excel for inquiry management. Many people can use Excel which can said to a standard office tool and can easily manage inquiries. Therefore although there are many companies that still use Excel there are various issues and risks that ne to taken into consideration.
One of the risks is data corruption
Data corruption can caus by a variety of factors such as application crashes malware infections and system shutdowns due to power outages. As a result the stor data may not open. In addition there are concerns about security risks. Since Excel data can easily taken outside it may lead to leakage of inquiry information. If the inquiry lost and there is a possibility that the future bu Chile Email List siness will adversely affect. Also it takes time to extract the necessary data from the information accumulat in Excel. If you can t get the data you ne right away when you ne it you won t able to serve your customers well. In adlicate responses increases. In addition when the person in charge changes you have to do the work of handing over.
Nefits of Contact Management with CRM
One of the nefits of managing inquiries in CRM is the centralization of inquiry management. Questions and consultations receiv from various channels Email Data can centrally manag enabling spey and appropriate responses. Customers will not kept waiting and they will able to respond quickly and appropriately leading to improv customer satisfaction. In addition since it is possible to share information in real time it is possible to avoid double responses and omissions.