Looking back on retail sales in the first half of ” What is call reason analysis that leads to business and service improvement Introducing ways to use it Digital channel CX research Strengths unique to real stores Today you can easily buy things on e commerce sites from your computer or smartphone. However there are still strengths and values that can only provid by brick and mortar stores. It is important to understand “ what are physical stores for ” and “what do customers expect from physical stores.
You can pick up the product and see
It EC site users check images introductions reviews etc. and consider purchasing. On the other hand in a physical store you can actually pick up the product and check it. This is a big advantage especially for apparel shops. Depending on the EC site North Korea Email List we are enriching the information useful for purchase consideration such as using videos and posting drawings of shop clerks.check the actual color size and texture of the material fore purchasing. easy to price Online sales make it easy for price competition to occur cause products can compar tween various shops. For example users can search by item or color and the results display in a list can further narrow down by price conditions such as yen to yen.
And users minds tend to flow to cheaper products
As a result there is an increasing ne for companies to emphasize the cheapness of their products and they have no choice but to lower the prices of their products. For customers visiting physical stores it is not easy to compare the prices of countless products. Therefore price compe Email Data tition is relatively difficult to occur and there is an advantage that it is easy to set an appropriate price. have direct communication One of the nefits of a physical store is that customers can choose products while communicating with their companions and staff.