The 10 Commandments of Email Subject Lines

 

The subject line is the first thing your recipient sees, so it’s important to make it count. A well-written subject line will increase the chances that your email will be opened, read, and responded to. Here are the 10 commandments of email subject lines: Thou shalt be clear and concise. Your subject line should be clear and concise, so that your recipient knows what the email is about at a glance. Avoid using all caps, exclamation points, or other special characters. Thou shalt use keywords. If you’re sending an email to a specific audience, use keywords that they’re likely to be searching for. This will help your email get noticed in their inbox. Thou shalt be specific. Don’t just say “Hey” or “What’s up?” in your subject line. Instead, be specific about what the email is about.

Instead of hey” you could say

Your recent order” or “New blog post: How to write better email subject lines.” Thou shalt be interesting. Your subject line should be interesting enough to make your recipient want to open the email. Use humor, curiosity, or intrigue to get their attention. Thou shalt be relevant. Make sure your subject line is relevant to the content of your email. If it’s not, your Color Correction recipient is likely to delete it without even opening it. Thou shalt be personalized. If you’re sending an email to someone you know, personalize the subject line by using their name. This will make them more likely to open the email. Thou shalt be brief. Your subject line should be no more than 70 characters long. This is the maximum length that most email clients will display on the recipient’s screen. Thou shalt test thy subject lines. Once you’ve written a subject line, test it to see how it performs. You can use a tool like Mailchimp or A/B testing to see which subject line gets the most opens and clicks. Thou shalt be consistent.

Color Correction

Use the same style and tone in your subject lines

For all of your emails. This will help your brand become more recognizable and memorable. Thou shalt not spam. Don’t send emails with subject lines that are misleading or deceptive. This will only alienate your recipients and damage your reputation. Following these commandments will Email Data help you write email subject lines that are clear, concise, and effective. By following these tips, you can increase the chances that your emails will be opened, read, and responded to. Here are some additional tips for writing effective email subject lines: Use action words. Words like “free,” “save,” “new,” and “win” can help to grab your recipient’s attention. Use numbers. Numbers are also attention-grabbing, and they can help to make your subject line more specific. Use humor. A well-placed joke or pun can help to make your subject line more memorable. Use urgency.

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