SSL stands for Secure Sockets Layer, which is a standard for security technology and encrypted communication between a Web server and a browser. This standard works to ensure that data transmitted between the server and the user’s browser is private and secure. SSL is currently the security standard for millions of websites worldwide, protecting data transmitted over the internet. Through this article, let’s learn about the main benefits of installing SSL security on your website.
1. Improve website ranking and enhance the quality of your business brand
Google – the most used search engine today, has updated its algorithm to add https protocol as an important criterion for evaluating and ranking websites. This shows that if your website is installed with SSL security , that website will be more search engine friendly than websites that do not have SSL installed.
Furthermore, thanks to that, the brand value of the business will increase significantly. Customers or business partners will not have to worry or wonder about the level of safety and reliability but will confidently choose to cooperate effectively with your business.
2. SSL security helps limit website attacks by hackers
How does SSL limit websites from being attacked by hackers?
In the era of technology 4.0, a series brazil telegram data of trading and business websites have been born to bring convenience to everyone. However, many people rely on that development to create fraudulent, fake websites that look very reputable to take advantage of visitors. With the increasing level of sophistication, ordinary people find it difficult to distinguish fraudulent, fake websites from genuine websites.
At this time, SSL installed on the website becomes a guide to help customers recognize the fake, avoiding becoming easy prey for scammers.
In addition, SSL also helps protect your website from eavesdropping by hackers or man-in-the-middle attacks.
3. Is a sign of the safety of an online business website
When transacting online through a website, more or less customers are wary of a website that “lacks security”.
As smart customers, they will never provide credit card or bank passwords on a website that uses the normal http protocol. Therefore, the requirement to install SSL security has become mandatory for online business websites. Above all, shopping on websites that have installed SSL security helps customers feel more secure and safe.
4. Build credibility for your business with different levels of certification
In the era of technology popular personalization trends in 2023 development, customers are increasingly aware of security in online transactions. To follow the trend and strengthen the trust between customers and businesses, businesses must innovate and improve their thinking in this field.
SSL certificates are also extremely diverse for usage needs. A CA often provides security packages from low to high levels such as domain name authentication (DV), enterprise authentication (OV) and extended authentication (EV). Depending on the requirements as well as the vision and business strategy of your business, choose the most suitable level of authentication.
5. Summary
The above article has helped frist database readers learn about the benefits of installing SSL on a website , including four typical benefits. Therefore, as a website owner, we recommend that you install SSL to secure information and prove the authenticity of your business. From there, create a safe environment for customers and your business.